You can create a new newsletter each time you send or you can use an existing newsletter to send. If you prefer to track the popularity of a newsletter it would be best to create a new newsletter each time you send a mailing. Various statistics are assigned to individual newsletters so as to track success of newsletter campaigns. Add Click Add to add a new newsletter. Title Title of newsletter Total Emails Sent Displays a count of the total number of emails sent using this newsletter. If the newsletter is repeatedly used for a mailing then this count will be incremented accordingly. Clicks from Email Displays a count of all clicks from emails to the website determining the popularity of a a newsletter. Unsubscribed The total number of un-subscribers for this newsletter. Once a user un-subscribes they are removed from all future mailings and cannot be reselected for this newsletter or any future newsletters. Orders If e-Commerce option enabled then a count is displayed of orders made through the system by clicking on a link in the newsletter. Date last sent Date the newsletter was last sent. Filter By Filter results by key data. Edit Click to edit newsletter.